Maintaining the value of Australian wheat in SEA for premium noodles

Maintaining the value of Australian wheat in South East Asia for premium noodles via technical support & education

Maintaining value in the SEA noodle market was a key recommendation from AEGIC’s previous research on wheat quality requirements in the region. The recommendation was supported by Australia’s major breeding companies and Grains Australia.

This project delivers technical support, training, and education to users of Australian wheat in SEA by targeting flour millers and noodle manufacturers in Indonesia, Vietnam, Malaysia, Thailand and the Philippines. Technical extension activities showcase why and how Australian wheat is the best choice for various Asian-style noodle products.

Complete (March 2025)

• We delivered a technical noodle seminar in Hanoi in November 2024 and worked closely with a major flour milling company and one of their noodle clients.
• In March 2025 we began a series of six wheat quality seminars in five key South East Asian markets (Vietnam, Thailand, Philippines, Indonesia, Malaysia).

Scheduled (by June 2025)

• We will run a technical workshop with a flour milling company in Hanoi to benchmark the suitability of selected samples of Australian wheat for steam buns in northern Vietnam.
• We are developing an education video on the objective ways of measuring the colour and texture of flour and noodle products for distribution to markets (delayed until late 2025).

More information

AEGIC technical videos: Assessing noodle colour and texture (2022)

Australian wheat quality on display in South East Asia

If you would like to know more, please contact us