Novel market solutions in oat processing and new product development

Novel market solutions in oat processing and new product development

AEGIC continues to develop novel oat-based food concepts to capture increased food-grade opportunities for oats. Engagement with customers in key Asian markets on the benefits, functionality, and versatility of Australian oats aims to increase the demand for oats and oat products in these markets.

The objective of this project is to create value for all Australian oat growers and will have the most impact in WA, where much of Australian oat production is concentrated.

Completed (March 2025)

• New oat product concepts have been developed and will be shared with relevant stakeholders.

Scheduled (June 2025)

• We are engaging with relevant stakeholders to identify valuable insights into market trends, drivers and opportunities for current and future oat products.
• We are continuing to conduct trials for development of new oat product/ingredient concepts using Australian oats for new market solutions.
• We are engaging an external consultant to guide our GAP analysis of new oat product concepts to realise its value-add opportunities for Australian oats.
• We will be delivering a series of AEGIC oat educational webinars on Australian oats to established and potential Asian oat markets for Australia by end of June 2025.

More information

AEGIC media: AEGIC oat noodles and oat ‘rice’ destined for supermarket shelves (2023)

AEGIC’s oat information web page is live

If you would like to know more, please contact us